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In 1934 two young businessmen, Luis Riera Carré and Jaime Juanola Farres, began their entrepreneurial adventure by manufacturing bicycle accessories. They fused their names together to create the RIEJU brand name (RIEra+JUanola).
1934 - Rieju Founded
1942 - 1st Rieju Bicycle
1949 - 1st Rieju Moped
1953 - 1st Rieju Motorcycle
1978 - Rieju enters Enduro competition
1992 - Rieju’s 50th anniversary
2020 - Rieju acquires GG Enduro Platform
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In 1934 two young businessmen, Luis Riera Carré and Jaime
Juanola Farres, began their entrepreneurial adventure by manufacturing bicycle
accessories. They fused their names together to create the RIEJU brand name
(RIEra+JUanola).